Xbox boss Phil Spencer wants to 'lower the barrier to entry' to the publisher's games on competing hardwareBy otako_fzbgs4 / October 27, 2025 Phil Spencer talks about Xbox’s multiplatform strategy: ‘We are making efforts to lower the barrier to entry’. Related posts: Apple addresses App Store ruling as Fortnite eyes return Google Messages rolling out ‘Unsubscribe’ button to stop SMS and RCS spam Apple v. Epic: What happens next to the App Store and Fortnite? Apple’s consequential App Store setback comes on the eve of a key event